Holiday, Playground Equipment Business Strategy

Every year, holidays are a good time for amusement park equipment . At this time of the year, the consumer groups of children and families are the target consumers of major businesses, because the festival atmosphere can stimulate the crowd consumption, but in the same festival activities Here, how do we focus on the holiday elements and create a unique marketing campaign to create an atmosphere of ingenuity? In addition to grasping the theme of the event, it is also necessary to pay attention to the actual operation of the venue, and to develop a unique and targeted promotional content. With the festive atmosphere, the flow of people is attracted, and the rest of the work is much easier.

Free holiday gift

All customers who enter the venue. In addition to the atmosphere of the event, when consumers are shopping outside, they can also play a role in promoting the playground equipment. During the festival, customers who have spent XXX yuan will receive a free ride experience or a gift. Customers who consume can participate in the lucky draw of the holiday, and can receive the collection according to the lottery ticket number distributed. The winner can get gifts such as the restaurant's membership card and coupon. There is not much value in it, but in the mind.

It is best to meet the following characteristics:

1. Attract attention, strive for more customers to come to the door, and gather popularity;

2. Lock customers, strive for more stay time, and increase the transaction;

Customers who spend at the venue can participate in the “Wish, Dream” event held in the venue. Customers can make their wish through the wall of the wish. When they visit the restaurant again on New Year's Day, they can receive it. Extra surprise.

During the holiday promotion, customers who come to the store and leave the relevant mailing address and contact information will receive a beautiful holiday card. The children can write a greeting on the card to father and mother. Consumers make a very meaningful and commemorative thing in the equipment of the amusement park. Naturally, consumers are more impressed with the amusement equipment.